In October of 2022, KeyStar formally bought ZenSports, along with Ultimate Gamer, a specialist in esports tournaments.
At ZenSports, you'll find both a conventional sportsbook and a P2P betting exchange.
I used a sportsbook pay per head to start a bookie business.
They do have a nice app. Operations wise, they did start with a lot of investors before Keystar bought them, so I am curious as to how it will change under new ownership.
Planning on retiring early, thanks to my Bookie PPH Blog
The most recent news about the company is terrible. The Tennessee Sports Wagering Council fined KeyStar, a Tennessee corporation doing business as ZenSports, $60,000 for inadequate financial reserve.
I used a sportsbook pay per head to start a bookie business.